Sunday, May 20, 2012

Facebook IPO honeymoon over

All that hype for a 23-cent gain! Facebook's (FB) first day as a publicly traded company started with a bang and ended in a wimper. FB shares opened on the Nasdaq at 11:30am et, after a 30-minute delay, at $42 each; 11% higher from the IPO price of $38. Within 10 minutes, that gain was cut in half and stock hovered around $40 for most of its shortened trading day, before officially closing at $38.23.

Facebook's Opening Day

While difficult to cut through the hype surrounding this stock, some cautionary signs emerged in just the last two weeks leading up to the IPO. We've discussed them at length here on Breakout. Slowing revenue growth, General Motors (GM) pulling ad spending, and monetizing mobile usage are strong, but not alarming, reasons to question when to buy, how much to buy, and whether this is the right investment for you.

Earlier today Breakout covered the Facebook open live from our New York studio and the Nasdaq market site. In the attached video tech analyst David Garrity of GVA Research highlights some of the biggest issues to keep in mind if you're thinking about buying Facebook after the IPO honeymoon.

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